Youtube Monetization New Policy 2021✅💯

Youtube Monetization New Policy 2021

YouTube will begin vetting channels that want to join the Google Preferred Program. This program promotes the most “popular” content on YouTube.

YouTube stated that this new policy is being implemented to ensure that the content of ads is up to YouTube’s community standards. However, YouTube already isn’t doing a very good job at staying on top of channels abusing those standards -- think Logan Paul’s “suicide forest” video.

YouTube is tightening the rules around its partner program and raising the requirements that a channel/creator must meet in order to monetize videos. Effective immediately, to apply for monetization (and have ads attached to videos), creators must have tallied 4,000 hours of overall watch time on their channel within the past 12 months and have at least 1,000 subscribers. YouTube will enforce the new eligibility policy for all existing channels as of February 20th, meaning that channels that fail to meet the threshold will no longer be able to make income from ads.

Previously, the standard for joining YouTube’s Partner Program was 10,000 public views — without any specific requirement for annual viewing hours. This change will no doubt make it harder for new, smaller channels to reach monetization, but YouTube says it’s an important way of buying itself more time to see who’s following the company’s guidelines and disqualify “bad actors.”

“We’ve arrived at these new thresholds after thorough analysis and conversations with creators like you,” the company announced in a blog post. “They will allow us to significantly improve our ability to identify creators who contribute positively to the community and help drive more ad revenue to them (and away from bad actors).” Though it doesn’t mention him by name, YouTube seems to reference the recent, high-profile Logan Paul incident by saying “These higher standards will also help us prevent potentially inappropriate videos from monetizing which can hurt revenue for everyone.”

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